Business
Sales & Marketing
Sales teams lose hours to preparation and logging rather than selling. Lato AI automates research, enrichment, follow-up scheduling, and reporting, leaving the conversation to the people who are good at it.
Research and enrichment prepared before the first call
Built to make the workflow measurable, repeatable, and easier to scale.
Follow-ups scheduled and logged without manual CRM entry
Built to make the workflow measurable, repeatable, and easier to scale.
Pipeline reporting generated from live data instead of weekly assembly
Built to make the workflow measurable, repeatable, and easier to scale.
FAQ
What can be automated without making outreach feel robotic?
The preparation, not the conversation: research, enrichment, follow-up scheduling, and reporting. Reps get their time back for the part that actually requires a person.
Does it work with our CRM?
Yes — the CRM stays the system of record, and automation keeps it current instead of relying on reps to log activity by hand.
How do we measure whether it worked?
By response time and pipeline hygiene, both of which are visible in the same data the automation produces. Reporting stops being a weekly manual assembly job.

